BIG DATA is any data that can’t be easily structured and queried using standard relational database  techniques and  adopted NoSQL Technology for the same The massive growth in the volume and velocity of data 
which is rapidly being produced contributes to the multiplication of BIG DATA.
Earlier one of the reasons for limited use of Big Data was the 
perception that only large businesses could fully utilise all the 
possibilities Big Data could offer but the reality is that all 
organisations, large or small, in all countries can benefit from
 Big Data Services and business analytics.
            
             
Big Data is so complex to be 
processed using traditional data processing applications that it 
requires remarkable technologies to process that which includes  A/B 
testing, association rule learning, classification, cluster analysis, 
data fusion and integration, genetic algorithms, time series analysis 
and visualisation  and much more.
BIG DATA Examples-
An example of Big Data is petabytes and exabytes of data
 containing trillions of records of millions of people from different 
data sources like-
- Social Networks
 
- Internet Documents
 
- Call Records
 
- E-commerce
 
- Video archive
 
- Medical Records
 
- Atmospheric Science and lots more
 
 
                           
                           
NoSQL Databases
  are discovering significant usage in BIG DATA industry and real time 
web applications. NoSQL is not a replacement for traditional 
Database Management system
or RDBMS rather SQL and NoSQL coexist each having its own place. NoSQL
 allows storage and retrieval of data with lesser consistency models.
                         
NoSQL has arrived as a result of 
demanding need to complement data storage. The amount of data being 
stored is increasing by 500% every year so in order to meet the Big Data
 demand NoSQL became a part of its professionals strategic direction.
BIG DATA Services & NoSQL@Oodles Technologies :-
The Goal of Oodles Technologies is to foremost identify 
and develop the technologies that are required to solve next generation 
data challenges via computing platforms and algorithms and to develop 
scalable and reusable platforms to enable people to leverage Big Data 
& NoSQL Services.
We provide extensive Big Data Services that complement 
open source Big Data platforms and render our services in some of the 
prominent domains like-
 
 
At Oodles we commercialize all the potential benefits of BIG DATA Services
and
 NOSQL Services
 and focus on provide enduring services to all our clients. We serve a 
wide range of customers including financial service, advertising , 
digital media and healthcare enterprises.
Visit : 
http://www.oodlestechnologies.com/services/bigdata-services